At Dentists Marketing Company (“we,” “us,” or “our”), protecting your privacy is a top priority. We understand that as a dentist or dental professional, you value trust, transparency, and compliance,especially when it comes to how your personal and practice-related data is collected, used, and safeguarded. This Privacy Policy explains in clear terms how we handle your information, including details about cookies, advertising technologies, data retention, and your rights to control your data.
1. Information We Collect
1.1 Information You Provide Directly
When you engage with us such as filling out a form, requesting a consultation, signing up for newsletters, or contacting us you may provide:
- Name, title, and practice name
- Email address and phone number
- Business address or website
- Details about your practice, goals, or challenges you share during consultations
1.2 Information Collected Automatically
When you visit our Site, we may automatically collect:
- Device and browser details, IP address, and geographic region
- Website usage patterns (pages viewed, time spent, navigation paths)
- Cookies and tracking signals that help us analyze traffic and improve site performance
2. How We Use Your Information
We use your information only for purposes that support your experience and our services, including:
- Responding to inquiries and delivering requested consultations
- Tailoring marketing strategies to your practice needs
- Measuring and improving our Site and campaign effectiveness
- Sending relevant updates, newsletters, or promotions (only if you’ve opted in)
- Remarketing or advertising to you via tools like Google Ads, Google Analytics, and Meta (Facebook/Instagram) Pixel,always limited to professional use and never involving patient or protected health information (PHI)
- Detecting, preventing, and addressing security or misuse issues
3. Cookies & Tracking Technologies
We use cookies and similar technologies to improve your browsing experience and measure the success of our campaigns.
Types of Cookies We Use:
- Essential Cookies: Required for the Site to function properly (security, login, forms).
- Analytics Cookies: Help us understand how dentists and practices interact with our Site (via Google Analytics).
- Marketing & Advertising Cookies: Enable remarketing and campaign tracking through platforms like Google Ads and Meta Pixel.
Your Choices:
- You can adjust your cookie settings in your browser to block or delete cookies.
- You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.
- You can manage Meta ad preferences through your Facebook or Instagram settings.
4. Data Retention
We retain personal information only for as long as necessary to:
- Fulfill the purposes described in this policy
- Provide services you’ve requested
- Comply with legal, regulatory, or tax obligations
Retention Guidelines:
- Contact/Inquiry Data: Retained for up to 24 months after the last interaction unless you request deletion.
- Marketing Data (opt-in email lists, advertising audiences): Retained until you unsubscribe or request removal.
- Analytics/Tracking Data: Retained according to provider defaults (e.g., Google Analytics standard retention is 26 months).
When data is no longer required, we securely delete or anonymize it.
5. Sharing Your Information
We only share your data in limited circumstances:
- With trusted service providers who assist with hosting, analytics, or marketing,bound by agreements to use data only as instructed.
- As required by law or regulation, such as compliance with court orders or regulatory authorities.
- During a business transfer, such as a merger or acquisition, where your information may be transferred to the new entity.
We do not sell or rent your information to third parties.
6. Your Rights & Choices
As a valued client or visitor, you have control over your data. You may:
- Request access to the data we hold about you
- Correct or update inaccurate information
- Request deletion of your personal data
- Opt out of emails, texts, or targeted advertising at any time
To exercise these rights, simply contact us using the details below.
7. Security
We use industry-standard measures to protect your data, including encryption (SSL/TLS), restricted access, and regular reviews of our security practices. While no system can be guaranteed 100% secure, we work diligently to safeguard your information.
8. Children’s Privacy
Our Site and services are not directed to individuals under 18. We do not knowingly collect personal information from children. If we discover such data has been collected, we will promptly delete it.
9. Updates to This Policy
We may update this Privacy Policy as legal requirements or our services evolve. When significant changes are made, we will notify you by updating the “Last Updated” date at the top of this page and, where appropriate, through direct communication.
10. Contact Us
If you have any questions, requests, or concerns regarding this Privacy Policy, please contact us:
Dentists Marketing Company
Email: hello@dentistsmarketingcompany.com
